Download PDF The Radio Station, Eighth Edition: Broadcast, Satellite and Internet
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The Radio Station, Eighth Edition: Broadcast, Satellite and Internet
Download PDF The Radio Station, Eighth Edition: Broadcast, Satellite and Internet
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The Radio Station is considered the standard work on radio media. It remains a concise and candid guide to the internal workings of radio stations and the radio industry in all of its various forms. Not only will you begin understand how each job at a radio station is best performed, you will learn how it meshes with those of the rest of the radio station staff. If you are uncertain of your career goals, this book provides a solid foundation in who does what, when, and why. The Radio Station details all departments within a radio station--be it a terrestrial, satellite, or Internet operation-from the inside-out, covering technology to operations, and sales to syndication. It also offers an overview of how government regulations affect radio stations today and how radio stations have adapted to new communications technologies. Drawing on the insights and observations of those who make their daily living by working in the industry, this edition continues its tradition of presenting the real-world perspective of where radio comes from, and where it is heading. The Eighth Edition of this classic text includes expanded sections on digital, satellite, and Internet radio; integration of new technologies; new and evolving formats; the uses and applications of podcasts and blogs; mobile multimedia devices; programming for the new radio formats; new contributions by key industry executives; digital studios; station clustering and consolidation; industry economics and statistics; and updated rules and regulations. The new companion website features the interviews and essays with industry professionals, an image bank, additional suggested reading, and a listing of helpful links to industry websites. This edition is loaded with new illustrations, feature boxes and quotes from industry pros, bringing it all together for the reader. * Classic and candid guide to the internal workings of radio stations * Updated coverage of the podcasting boom, the clustering of radio stations and station management, the integration of new (digital) technology, and more * New analysis of satellite radio and its role in radio broadcasting today * Brand new companion website * The Radio Station is now celebrating its 25th anniversary!
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Product details
Paperback: 368 pages
Publisher: Focal Press; 8 edition (July 27, 2009)
Language: English
ISBN-10: 9780240811864
ISBN-13: 978-0240811864
ASIN: 0240811860
Product Dimensions:
8.2 x 0.8 x 10.8 inches
Shipping Weight: 2.2 pounds (View shipping rates and policies)
Average Customer Review:
3.8 out of 5 stars
13 customer reviews
Amazon Best Sellers Rank:
#1,139,211 in Books (See Top 100 in Books)
I needed this book for a college course & it was a great price & with the special shopping I stayed on course with my class. This book is also a good history of radio in the past, present & future predictions & tells you the structure of radio & the rules, regulations, & what is required to properly run a radio station. This book also compares the new technology coming out compared to radio today. Great price & great book.
Talks a lot but is very informative.
Required reading for college course. Still a good book non-the-less. I will be keeping this book after the course is completed.
The product was delivered on time. The book meet all my expectation and i recommend it. The book is excellent.
I'm using this textbook for a radio class. It's easy to read and pretty interesting. Haven't had any complaints about it.
I use this book in my Radio Station course and it is very effective. It is priced reasaonably, and the students find the book easy to read.
For anyone that's interesting in the history and future of Radio. Buy this book. The book came in mint condition and just in time for school.
my son's
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